As you know, if you want to build a successful Shopify store, you’ll need to choose the right products to sell. In this article, we’ll show you how to find products that may help you build a successful Shopify business.
There are a few things to keep in mind when you’re choosing products to sell on Shopify. First, you’ll want to consider your target market? Who are you selling to? What do they want? What needs do they have?
Once you’ve considered your target market and customers, it’s time to start looking for products with low competition commercial keywords, large sales volume, and a good price margin you can make. There are a few ways to do this.
Table of Contents
- 1. Look at Amazon Best Sellers: Know Customers Want What Products
- 2. Look at Shopify Stores: Learn Customers’ Demand
- 3. Check Out Shopify’s Oberlo App: Find Products Suit You
- 4. Online Business Forums
- 5. Google Trends: Search Trend for Product Keywords
- 6. Social Media
- 7. Trade Shows
- 8. B2B Marketplaces
- 9. Alibaba and Aliexpress
- 10. Look for Products by Using Product Research Tools: Find Low Competition Keywords and Estimated Sales
- What are the Characteristics of a Good Product for Your Shopify Store?
- Final Thought
1. Look at Amazon Best Sellers: Know Customers Want What Products
One of the easiest ways to find products to sell on Shopify is to look at Amazon’s best sellers. Amazon is a great place to start because it’s a trusted source of product information. Plus, you can get an idea of what’s popular and selling well.
To find Amazon bestsellers, go to Amazon.com and type in a keyword related to your niche. For example, if you’re selling dog toys, you might type in “dog toys”.
Once you’ve typed in your keyword, open one result on the first page of your research, and scroll down that page, then you’ll find “Best Sellers Rank” in the “Product information” Section, where you can see what category and subcategory of this product are in. Then you can analyze this category and subcategory by opening them in the link provided in “Best Sellers Rank”.
2. Look at Shopify Stores: Learn Customers’ Demand
Another great way to find products to sell on Shopify is to look at other Shopify stores. This can give you a good idea of what’s selling well and what products are in demand.
To find Shopify stores, go to Google and type in “Shopify stores.” This will bring up a list of the most popular Shopify stores. Take a look at these stores and see if they have any products that you could sell.
3. Check Out Shopify’s Oberlo App: Find Products Suit You
Oberlo is a Shopify app that allows you to find products to sell in your store. It’s a great resource for finding products because it has a wide selection of suppliers from around the world. Plus, you can easily import products into your Shopify store with just a few clicks.
To find products with Oberlo, log into your Shopify account and go to the Oberlo app. For example, you type in “dog toys”, and Oberlo will then show you a list of products that match your keyword. You can click on any of the products to learn more about them. Plus, you can see how much the product costs and where it’s being shipped from.
4. Online Business Forums
Sellers often use discussion boards and forums to find new product ideas. These forums are a great place to network with other sellers and get new insights into what’s selling well.
To find online business forums, go to Google and type in “online business forums.” This will bring up a list of the most popular forums for online businesses. Take a look at these forums and see if there are any discussions about products that you could sell. You can also look through Shopify Community, Quora, and Reddit to brainstorm product ideas.
5. Google Trends: Search Trend for Product Keywords
Google Trends is a tool that shows you how popular a keyword is. You can use Google Trends to see if there’s a demand for the products you want to sell.
To use Google Trends, go to Google.com/trends and type in a keyword related to your niche. For example, if you type in “dog toys”, this will bring up a graph that shows you how popular the keyword is over time. You can use this information to see if there’s a demand for the products you want to sell.
6. Social Media
Social media (like TikTok) is a great place to find out what’s popular and what people are talking about. You can use social media to see if there’s a demand for the products you want to sell.
To use social media to find product ideas, start by following some relevant hashtags. For example, if you’re selling dog toys, you might follow the hashtag #dogtoys.
You can also use social media to join relevant groups. For example, you might join a group for dog owners.
Once you’ve joined some relevant groups and followed some relevant hashtags, take a look at the posts and see if there are any product ideas that stand out.
7. Trade Shows
Another great way to find products to sell is to attend trade shows. Trade shows are events where manufacturers and wholesalers show off their new products.
To find trade shows, go to Google and type in “trade shows.” This will bring up a list of the most popular trade shows. You can also search for trade shows that are specific to your niche.
For example, if you’re selling products for dogs, you might search for “pet trade shows.” Once you’ve found a trade show that you want to attend, contact the organizers and ask if you can exhibit at the event.
8. B2B Marketplaces
B2B marketplaces are online platforms that connect manufacturers and wholesalers with retailers. These marketplaces are a great place to find products to sell on Shopify.
To find B2B marketplaces, go to Google and type in “B2B marketplace.” This will bring up a list of the most popular B2B marketplaces. You can also search for marketplaces that are specific to your niche.
For example, if you’re selling products for dogs, you might search for “pet B2B marketplace.” Once you’ve found a marketplace that you want to use, create an account and start searching for products.
9. Alibaba and Aliexpress
Alibaba and Aliexpress are two of the most popular B2B marketplaces. These marketplaces are a great place to find products to sell on Shopify.
To use Alibaba or Aliexpress, go to Alibaba.com and type in a keyword related to your niche. For example, if you’re selling products for dogs, you might type in “dog toys.”
This will bring up a list of manufacturers that sell products related to your keyword. You can contact these manufacturers and ask about the price.
Once you’ve found a product that has margin and market demand, then go ahead to sell it on Shopify.
10. Look for Products by Using Product Research Tools: Find Low Competition Keywords and Estimated Sales
If you want to find products that are specific to your niche, you can use a product research tool. These tools allow you to search for products by keyword and category.
Some popular product research tools include:
- Jungle Scout
- AMZScout
- Helium10
To use a product research tool, simply enter a keyword or category into the search bar. For example, if you’re selling products for dogs, you might type in “dog toys.” The tool will then show you a list of products that are related to your keyword.
With these tools, you may find low competition keywords that are easy to rank, and that will help increase your sales.
Once you’ve found a few potential products, it’s time to start evaluating them. Here are a few things to keep in mind:
- Does the product have a high demand?
- Is the product popular?
- Is the product selling well on other Shopify stores?
- Is the product available at a wholesale price?
- Is the product seasonal?
- What’s the use scenario of this product?
- When does the market demand start to grow and why?
- How about the competition in Shopify now?
- At what buying and selling price can I make profits?
- What’s my first plan to buy?
- Can I make a difference for this product, that makes me stand out from the competition?
- …
What are the Characteristics of a Good Product for Your Shopify Store?
When you’re looking for products to sell on Shopify, it’s important to keep a few things in mind. Here are some characteristics of a good product for your Shopify store: competition, price range, weight and size, and seasonality.
1. Competition
You’ll want to choose a product that has several sellers and sales. It can be seen that this product has market demand. However, you should choose keywords that are easy to rank, therefore you will have more potential customers.
2. Price Range
The price of the product you choose should be between $10 and $50. This is because products that are too expensive or too cheap are less likely to sell.
3. Weight and Size
When choosing a product, you’ll also want to consider the weight and size. You’ll want to choose a product that is not too heavy or too big, as this will make shipping more expensive.
4. Seasonality
Finally, you’ll want to consider the seasonality of the product. You’ll want to choose a product that is popular all year round, rather than a product that is only popular for a few months out of the year.
Final Thought
When it comes to finding products to sell on Shopify, there are a few places you can look. Alibaba and Aliexpress are two great B2B marketplaces. You can also use a product research tool to find niche-specific products with low competition commercial keywords and estimated sales volume.
Just remember to keep a few things in mind, such as competition, price range, weight and size, and seasonality. With these tips, you may be able to find some great products to sell on Shopify.