It wasn’t until 2021 that the Metaverse took the world by storm and became a buzzword. And today, you can hardly meet a single entrepreneur who hasn’t considered the Metaverse for expanding their business opportunities.
If you’re also considering tapping into the power of Metaverse-enabling techs but are still hesitant to take the first step, you may want to check out the current successes of the tech behemoths who have started using the Metaverse to their advantage.
Of course, the Metaverse cannot be considered a panacea for all modern businesses. There are lots of other important techniques, innovations, and digital solutions, like those available at https://www.tregroup.net/, that are worth implementing to make your business more profitable and future-proof.
Below are examples of the best tech players that will hopefully inspire you to take on new challenges and aspire to new heights with the Metaverse.
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Meta
One of the primary developers of the Metaverse is Meta, formerly Facebook. Meta currently allows players and users to join a vast network of real-time 3D virtual worlds while protecting their identity and payment history.
It has been revealed that the Metaverse Corporation is concentrating on creating a record-breaking super computer with zillions of operations per second to power the Metaverse.
To increase the power of jobs available in Europe, it has also chosen to develop Metaverse technology in Europe. After allocating funds to hiring thousands of new metamates to construct its first virtual reality, Meta has great plans for the Metaverse it’s going to create in the future.
The company’s switch to virtual reality required a $50 million initial investment, and it may take up to 15 years before the reward starts to surface. The tech giant has also invested almost $10 billion in VR technology acquisition. After the company bought Oculus, it managed to crank up its development in the Metaverse.
Nvidia
Nvidia is one of the main firms that work with Meta towards creating the Metaverse market. The company took the initiative to offer its users free copies of Omniverse, which was the tool designed for producing Metaverse-ready materials.
By encouraging artists and content producers to create virtual worlds and goods, Nvidia is currently going to be a well-known company actively participating in building the Metaverse. For the time being, the company has several successful collaborations including the exchange of content in the Metaverse.
Additionally, Nvidia is going to assist users in designing unique avatars to bring ideas to life. Being the top GPU developer in the world, the company creates the technology used in laptops, gaming consoles, PCs, and even Bitcoin mining equipment.
As you might expect, the firm is well-positioned for the Metaverse boom that is poised to occur over the next few years. And as more tools, techs, and innovations are developed, there will be an increase in more advanced GPUs, and Nvidia will automatically be at the forefront of that.
Apple
Apple’s recent emphasis on augmented reality shows they are already taking their first tentative moves towards the Metaverse.
Since Apple has already experience with certain AR apps thanks to the inclusion of Lidar with their most recent iPhone and iPad releases, it’s evident that AR has been on their minds for a few years.
It appears that they are building a contained ecosystem of AR software and hardware as proof of their concept before committing to a full-fledged strategy. This is in addition to already provided developer assistance through their ARKit 5 and RealityKit frameworks.
It’s difficult to predict Apple’s position should the Metaverse turn out to be the future of virtual interaction in the absence of a clear-cut Metaverse officially proclaimed. But if this is the case, there’s a little doubt that Apple’s presence will be made known.
Microsoft
Microsoft has been building several Metaverse applications on top of the now popular mesh technology. To grant access to new functionalities, the company has also engaged in the development of a new augmented reality chipset with Qualcomm for the Metaverse.
And currently, Microsoft remains one of the most popular companies at the forefront of building the Metaverse by improving AltspaceVR, which makes it possible to create a much safer environment for users and participants.
The tech giant has recently completed a deal to acquire Activision Blizzard positioning its play-to-earn capabilities and eventually joining the Metaverse ecosystem. Today, Microsoft is also developing its Holoportation technology, which creates interactive and immersive experiences for mixed reality applications.
So, instead of generating an avatar, this technology enables users to teleport into virtual reality while appearing as a photorealistic version of themselves.
Final Thought
There are lots of other reputable and well-established companies out there that decided to follow the suit and partner with the Metaverse. This helps them find new ways to engage their users and deliver top-notch experiences to them.
And though the Metaverse concept might still seem alien to more traditional businesses, the odds are good that in the near future all prospering companies will be operating from cyberspace where the opportunities for both businesses and customers will be truly endless.
So, why not hop on the bandwagon and discover a more efficient, safer, and fun space where your business will thrive?
